A major awareness campaign as part of Los Angeles\u2019 \u2018Choose Health\u2019 initiative showed how even slightly smaller portions have an impact on calorie control. The campaign covered out-of-home settings (billboards and the transport system), television, radio, and online, and presented information on recommended calories limits, graphics showing what a portion of certain foods looks like, and tips for controlling snack and meal sizes in the home and when out. The campaign aimed to increase public awareness of the importance of portion management.<\/p>\n\n\n\n
The initial portion control campaign ran for three months. A follow-up campaign in 2016 aimed to raise awareness among parents of the need to choose healthier meals for their children when eating out.<\/p>\n\n\n\n
The action was initiated in the context of fast-rising obesity rates in Los Angeles, and a food environment that promotes large portion sizes in restaurant and retail settings.<\/p>\n\n\n\n
The campaign was run by the County of Los Angeles Public Health Division of Chronic Disease and Injury Prevention. Funding came from the Centers for Disease Control and Prevention.<\/p>\n\n\n\n
No impact data were found in the public domain.<\/p>\n","protected":false},"excerpt":{"rendered":"